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2006-07-28 07:54:53 · 2 answers · asked by JM Robles 1 in Business & Finance Small Business

2 answers

No crafting....

Two important factors are (1) market demand; and (2) personal interest (for small business owners). If either are out of line, then the business will not succeed.

Align both, and you're golden...

2006-07-28 08:09:01 · answer #1 · answered by TimWarneka 4 · 0 0

There's really no need to "craft" it. There are two generic strategies, cost leadership and differentiation. Choose one and work out the details.

2006-07-28 08:00:31 · answer #2 · answered by NC 7 · 0 0

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