Firm Alpha has manufactured its own products for years. Recently, however, one of these products has become more and more like a commodity. Several firms are now able to manufacturethis product at the same price and quality as Firm Alpha. However, they do not have firm Alpha’s brand name in the marketplace. Should Fiorm Alpha continue to manufacture this product or should it outsource it to one of these other firms?
2006-07-26
06:41:34
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3 answers
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asked by
JCHERRIE48
1
in
Business & Finance
➔ Other - Business & Finance