Name my business?

Question

I am starting up a local business in the UK doing an ironing service. I aim to attract young professionals and working families by being flexible and a hassle free service. Any name suggestions would be great!!!!

My name is Zoe Tsoi and I live in Standish.

Answer 1

Zoe,

Don't worry about the name. Instead, worry about how you will contact these people, what your initial "try me out" offer will be, and how you will keep them coming back.

Are you doing pickup/delivery? Or they come to you?
What's your price strategy? Are you doing quick service? Think about how you will make their lives easier... and charge a premium.

Here's a lesson from the dry cleaning industry: they know that if you get a customer to visit you 4 times, that customer will keep coming back.

So, the trick is when you open a new store, or want new customers, you send out "free ironing" coupons. And don't be cheap about it - free means free, and anything they want to give you - shirts, pants, linens, drapes, whatever.

So their first visit is free, they drop off. Also you give them another coupon, this time it's "1 shirt free".
2nd visit they pick up, and drop off their free shirt (plus other stuff, naturally).
3rd visit they pick up, and now you give them another coupon - but different, maybe a free nice wooden coathanger, or a plastic closet organizer, something like that, on their next visit.
4th visit, you've got 'em for life.

Good luck! Price high!

Answer 2

The naming of your business could be one of the most important decisions you will make. A name's originality and legal availability will create a real asset value of its own, as it becomes marketed and gains market acceptance.

The name you choose will become the focal point of all the benefits and features that relate to your business. Customers will be able to find and refer others to it in the future.

Since any names that are suggested here may already be owned by another party, I wanted to go a different route...

I suggest either hiring a name creation firm or get together with your friends and/or family and throw a "name party" & have everyone bounce some ideas around. Compile a listing of names that you like the best. Once you have that list, do as much free research as you can before you delve into comprehensive research.

I listed some links where you can do some preliminary name checking. However, please be aware that this is merely scratching the surface of what's out there.

Only comprehensive research will tell you if the name is truly available. But, these links are free & a great place to start, so I'd try them out first.

There are other sites that offer free searching capabilities in conjunction with their commercial services, so I'm not able to post those links due to the Yahoo! TOS. You'll also want to check domain names & yellow pages, so simply do a search for "free domain name search" and "yellowpages" and the appropriate links will pop up.

Hope that helps! I wish you much success & happiness in all your ventures!

Answer 3

Steam Engine.
Wrinkle Free
Crispy
Master Iron.
ZT's Iron service.

Answer 4

Zeo's Ironing Center

Answer 5

Iron-Free? Iron-Flex? Flat-your-clothes? We Iron You Pay? Iron Service?

Answer 6

Esteemed Steam

Answer 7

Cool Collars

Answer 8

Iron woman/ iron girl

Answer 9

* Too many irons in the fire (or just 'irons in the fire')

* look your best

* wrinkle free - hassle free

* a bit of Iron-y

* Iron-ic, aren't we

tag line:'Iron Deficiency? We can help!'

Answer 10

"Ironed Out Problems" "No Wrinkles In Time" "Starch Enemies"