I would like to promote a professional speaker to national conferences, esp. in central Tennessee area. Ideas?

Question

Clarification: I have the speaker. I'm trying find efficient ways to promote him to national conferences...again especially in TN.

Thanks again.

Ref: Venue & Content - Impact of Baby Boomers on a variety of societal issues. Consequently, the conference target markets would be diverse, i.e., financial, business, human resources, health care, political, housing, travel, etc.

Answer 1

During the 1980s when I wanted to become a PAID national speaker, I used the following strategy to promote myself:
1. I researched about five "issues of the day," and learning all the facts and statistics, examining the various popular viewpoints and perspectives. I became a master of these issues. You don't have to do five, of course; you can master one, or two. You can also learn more.
2. I adopted thoughtful, useful, and applicable positions on the issues of the day, an example of which was high school competency tests. I summarized by position on this issue this way: "A people--African Americans--cannot afford to defend their "right" to be incompetent.
3. I wrote opinion pieces for newspapers, magazines, newsletters, etc. explaining my position on a given topic. I selected those publications by studying editorial topics these editors were already publishing.
This strategy established me as a thoughtful "expert" if you will on a variety of topics, and invitations to speak came in from local, regional and national organizations. I then selected engagements that appeared to be most likely prospects for leading to additional engagements.
From about 1986 until 1994 when I decided to stop traveling, this strategy led to more than 500 engagements at an average fee of $1,000. Of course, when I began, I could demand $1000 or more an engagement. In fact, for the first 10, my fee was simply expenses.
Try this! It might work!

Answer 2

Have you tried reaching out to networking venues or event planners? It would be a good idea to reach out to them. Even some non profit organizations - depending on the speakers specialty, there is a plethera of opportunity.

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Answer 3

What is the venue and content

Answer 4

If you don't understand a question, DON'T ANSWER IT! How hard is that to do?

Answer 5

Public speaking is my name(-;