Some of those parodies are really lame!
2006-06-30 06:47:52 · 8 answers · asked by Anonymous in Business & Finance ➔ Advertising & Marketing
The might be annoying, but they get good cut through - as they say in the advertising world.
2006-06-30 06:49:50 · answer #1 · answered by Footy 3 · 0⤊ 0⤋
Those Jingles doesn't have an objective. What does it mean?
A jingle is just that, a jingle, because it should be creative, new, never heard, and should talk about the brand and its 2 or 3 best qualities. Repeating this 2 or 3 times.
So, those jingles must make 2 things hapen. First is to remeber the music and the song and second is to remember the name of the brand.
Many "advertisers" think that a good known song helps the product and I don't agree.
2006-06-30 17:35:23 · answer #2 · answered by dannyadman 2 · 0⤊ 0⤋
Most annoying parody commercial right now: EBay. I can't stand them. I think original ones are better. They are more creative and get the message across. The parody ones are necessary to reach a wider market. I guess it depends on the product.
2006-06-30 06:53:42 · answer #3 · answered by Myth1221 2 · 0⤊ 0⤋
You must be young. I think I remember feeling that way when I was in my 20's..Now that I am a decade older..I find that the silly parody songs are marketing and targeting ME...I think I hated them ten years ago because they weren't trying to reach me as a consumer. SO The lesson her is..When You start like silly commercials that parody your high school days...ITS meansyou are getting old!
So enjoy the fact that you are young and they DONT appeal to you~
2006-07-12 15:41:40 · answer #4 · answered by LinaE 2 · 0⤊ 0⤋
I doubt whether commercial jingles meet their objective. It is better if an advertisement concentrate on plus points of product.
2006-07-11 05:40:23 · answer #5 · answered by snashraf 5 · 0⤊ 0⤋
Because it is a recognized song, that will stick in someones head and remind them of something else. If this song is associated with a product, it will make you think of the product every time that song is heard or pops into your head.
2006-07-12 09:55:50 · answer #6 · answered by Anonymous · 0⤊ 0⤋
yes, yes, and yes. i hate just about all the jingles. and wen you copy the tune of another song, it means you are even less creative
2006-07-11 05:33:51 · answer #7 · answered by mysteryman_sx 2 · 0⤊ 0⤋
Yes... I really hate it when it gets stuck in your head, but I guess that is the point.
2006-06-30 06:49:59 · answer #8 · answered by Kamunyak 5 · 0⤊ 0⤋