The best way to promote a small business is word-of-mouth. Offer discounts or gift certificates to people who send you new customers.
Give your loyal customers some of your cards to hand out with a coupon on them so the person receiving the card hangs onto it. Put the loyal customer's name or initials on the card. For every card that comes back to you (with a purchase, of course), give that loyal customer $10 worth of credit (or whatever amount seems fair). This will encourage people to not only tell their friends where they got the jewelry, but follow through with more information - where you're located, what else you have available, what your prices are, etc.
And, of course, ALWAYS be wearing jewelry that you've made so you can promote yourself. Wear something different all of the time, but don't start the conversation. Let them ask. If you're constantly being the aggressive saleslady, people may avoid you. "Oh gawd, here comes Marge trying to sell me something." That's very bad for business.
Also consider making something special for your regulars at Christmastime. It doesn't have to be expensive - just unique.
2006-06-29 07:40:59
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answer #1
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answered by FozzieBear 7
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Sell on ebay because people love jewlery and there are lots of people that would be looking for you stuff if they like it become a steady customer and of course the internet do backend sells always send new designs to old customer because they might see something they like again and again and you can create your own website store filled with your jewlery and all you would need to do is advertise! advertise! advertise! Without advertisement nothing sells! Here is a big clue if you go on ebay with one of a kind jewlery designs they will sell like hot cakes because ebay buyers are always looking for new or unusal jewlery or stuff that's where the money is!
2006-06-29 14:48:19
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answer #2
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answered by crystal_clear_0000 3
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Do you have any friends in retail positions, or career oriented? Give them a matching necklace, earrings, or bracelet set, perhaps they will through word of mouth, let people know where they obtain such fine jewelry. It's free advertising for you. Build your base up from there, then slowly add to make a catalog.
2006-06-29 14:44:09
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answer #3
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answered by DollyLama 5
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Through an intense and persistant marketing progam.
2006-06-29 14:47:06
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answer #4
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answered by Anonymous
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Sell your items on etsy.com
2006-06-29 14:47:28
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answer #5
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answered by Clover 2
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