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3 answers

save your money. even better - have my copy. if you are in the UK i will send it for free. pay postage in the UK. seriously. all it brings me is bad memories of University campus, horribly stoned and stressing about marketing theory. I now work in the media and none of Kotlers principles apply.

2006-06-27 00:55:20 · answer #1 · answered by kenfitameen 3 · 0 0

Have a look at Amazon, then check eBay to see if they are selling it cheaper.

You can get the next to latest edition - nothing much changes between the two

2006-06-27 15:32:38 · answer #2 · answered by silverdragonn 2 · 0 0

http://www.amazon.com/gp/product/0131469185/103-6900169-1137427?v=glance&n=283155

2006-06-27 09:17:56 · answer #3 · answered by philk_ca 5 · 0 0

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