save your money. even better - have my copy. if you are in the UK i will send it for free. pay postage in the UK. seriously. all it brings me is bad memories of University campus, horribly stoned and stressing about marketing theory. I now work in the media and none of Kotlers principles apply.
2006-06-27 00:55:20
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answer #1
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answered by kenfitameen 3
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Have a look at Amazon, then check eBay to see if they are selling it cheaper.
You can get the next to latest edition - nothing much changes between the two
2006-06-27 15:32:38
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answer #2
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answered by silverdragonn 2
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http://www.amazon.com/gp/product/0131469185/103-6900169-1137427?v=glance&n=283155
2006-06-27 09:17:56
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answer #3
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answered by philk_ca 5
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