Clothing companies. They create a need and then fill that need while emptying your bank account. The radio and music industry works in much the same fashion.
Another fine example of this sort of synergy is found in the case of the Nestle chocolate company...
they just bought Jenny Craig Fitness. Quite clever.
2006-06-20 09:29:39
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answer #1
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answered by Mr. Bierce 2
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Fashion designers and product marketers who don't live in the real world and don't care what you or I really wear. They design the stuff based on their personal preferences or "artsy" ideas, and then the marketters spend a gazzillion dollars marketting the merchandise...retail stores, commercials, celebrities, etc...then they hope weak minded people come along and say..."Hey, super star so and so is wearing that, and they're cool, so if I want to be cool, I should dress just like that too." Personally, based on the number of times that they say..."this is the "in" thing" but its really a repeat from some past fad....I don't really think they have a clue...so by all means ...Revolt ! But sorry, they'll probably just come up with "the latest IN thing" for fall 2007.
2006-06-20 09:25:13
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answer #2
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answered by For Real 4
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It's a combination of things - but the media really has a lot of influence.
Fashion magazines, television, movies and people in the spotlight are all sources for this. For example, when the television show friends was popular - both Courtney Cox and Jennifer Aniston had layered long hairdos. People saw this, wanted to look more like them and pretty soon that became the fashion. It helped that this was the same look that was proliferating fasion magazines and other movie stars.
Designers put ideas on paper, but it is the mass media and the general public that embraces those ideas and decides which ones will enter the mainstream. What is "in" is only successful if the general public buys into it. The general public generally buys into the things they see their idols wear in magazines, on TV and in the movies.
2006-06-20 09:19:39
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answer #3
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answered by Tamborine 5
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The designers create the clothing. Then they pay celebrities to wear their creation to events like the Red Carpet or the Golden Globes. The press photographs the celebs, nd everyday people follow the celeb trends. It all starts at the designers, but the celebrities get the credit for wearing the "in" thing/item.
If we didn't wear the "in" things... hmmm, it just wouldn't be "in". I doubt that would happen since some people are too consumed in the trends instead of being unique.
2006-06-20 09:42:12
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answer #4
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answered by ♥ 4
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The designers are at the whim of the buying public. Buyers, consumers decide. If you all revolted, you'd shift what was 'in' by what you bought instead.
Designers and stores only have so much influence, they produce and buy hoping it sells out, but consumers decide in the end.
Really at the bottom of the line, the real heavy hitters in this are Middle School Girls! They drive fashion from their desks in math class!
2006-06-20 09:12:46
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answer #5
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answered by Ken C. 6
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Well I never wear what is in, as my wife can attest to and the Army forces me to wear the uniform. Which I noticed is increasingly "in"... maybe the Army has fashion designers working for it? Teenage girls seem to think woodland camoflauge is a "hot" look for cutoff shorts.
But you know... I think California does... it seems whatever happens out there infects the rest of the country for at least a month... then it fades.
2006-06-20 09:15:18
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answer #6
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answered by Anonymous
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All the big designers in the world gather every four years and create an album(which's name I can't remember) that cost 10000$... this sets the trends for those 4 years
2006-06-20 09:16:33
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answer #7
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answered by irina 2
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Paris Hilton
2006-06-20 09:14:18
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answer #8
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answered by ? 6
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I would say it's a mix between the celebs and the designers who make the clothes they need so badly. Then of course, the teens who need to fit in so badly see their favorite celeb wearing that shirt of wearing their hair that way and they imitate.
2006-06-20 09:15:51
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answer #9
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answered by Anonymous
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It's not the designers that make something "in", it's who wears it. If a celebrity wears something and it looks good, people imitate it and it becomes an "in" thing.
I don't think we could not wear what was "in" simply because we could not wear what was "in" at that moment and wear something else, but then that something else becomes the "in" thing. Know what I mean? It's a vicous cycle.
2006-06-20 09:14:39
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answer #10
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answered by intelligentaphrodite 3
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