how effective is the point system (earning points) in driving user participation?

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how effective is the point system (earning points) in driving user participation?

2006-06-14 20:23:25 · 1 answers · asked by Meg 1 in Business & Finance ➔ Advertising & Marketing

We plan to launch a contest and I would like to use the "point system" to drive user participation. I need to convince my client of its benefit, so I welcome any data / stats that you may have that support my objective.

2006-06-14 23:08:45 · update #1

1 answers

It's very effective even though there are no prizes for accumulation of higher points. Most people don't recognize this and cheating is rampant, which frustrates the more serious, dedicated askers and answerers.

2006-06-14 20:29:03 · answer #1 · answered by torreyc73 5 · 1⤊ 0⤋