what is macro. and micro environment?

Answer 1

Macro is the picture at large. For example, the U.S. Economy at large is a Macro Economic Model. Looking at the mom and pop diner on the street corner is a very specific Micro Economic Model.

Answer 2

Macro is the economy as a whole and micro is the economics of individual people, firms or markets.

Example of Macroeconomics

Rising inflation will decrease nantional output or GDP until GDP is at least back at full employment GDP.

Example of Microeconomics

The supply and demand that creates the equalibrium quantity and price of a peticular good or service.

Answer 3

Macro = large scale. (think state/country/world)

Micro = small scale. (think local)