2006-06-08 04:21:46 · 3 answers · asked by Anonymous in Business & Finance ➔ Advertising & Marketing
challenges-how to attract more shoppers into their stores;how to stay competitive over the other leading stores;how to reward their loyal customers; how to come up with quality but price competitive merchandise;how to bring back customers who used to shop with kmart but have long shifted to other stores.
opportunities- everything is out sourced they can join the bandwagon;the longstanding name of kmart in business.
2006-06-08 04:27:25 · answer #1 · answered by mArQuiTa ChiKa 3 · 0⤊ 0⤋
The challenge, to provide good quality service at a low cost. I know someone who used to be in management at a Kmart store, and he said it was as absolute pain because he was given a small, under-paid staff yet the upper corporate management expected the store to be perfectly organized everyday.
The opportunities, big names like Martha Stewart, and Jaclyn Smith. If Kmart can convince a few more celebs to open product lines with them, they might be better able to compete with the likes of Target.
2006-06-08 04:35:56 · answer #2 · answered by my brain hurts 5 · 0⤊ 0⤋
none i hate kmart........................wal mart or target best
2006-06-08 04:24:54 · answer #3 · answered by msladybug17268 3 · 0⤊ 0⤋