There are three basic parts of a strategy to increase tourism - develop sites people will want to visit, make it easy for them to get there and let them know about it.
So first figure out what is unique and special about your area. Are there historic sites that are (or could be) preserved? Are there special events that occur already or could be developed? Are there local or national parks or other interesting sites that could be developed for this purpose?
Make sure there are overnight accommodations, dining options and shopping opportunities. This is where much of the tourist budget is spent.
Then you need to make it easy to get to your location. Work with the airlines and other potential travel partners to develop travel packages that will attract the types of individuals, families, corporate groups, etc. that you want to target.
Then get the word out via a marketing campaign using email, print media and other vehicles to spread your message to the tourists you are interested in. Use free listings like with AAA or other travel services to stretch your budget.
Good luck.
2006-06-12 14:11:52
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answer #1
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answered by Money Maven 6
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