What are some innovative marketing and advertising ideas for a small guest house?

Answer 1

First of all Partner with your local Travel Agencies, and discuss using your guest house as part of a Package they sell. Visit or do a Direct Mail to Bussinesses and Firms that offer Awards Programs for their Employees, Use a free night or Discount Incentive Via a Brochure, to establish Corporate Accounts for Meetings, Training Seminars ect.., Parner with Wedding Specialist such as THE Wedding Market and advertise on their Web Sites. Oh and by the way for your Direct Mail or Brochures , Presentation Folders, Mints with you Guest House name on them, or a Gift you provide to Charity with your name on it, I will be glad to assist you. Email Me Good Luck!!!!!!!!!!!!

Answer 2

A few free resources – check out the sources box for links:

1) Create a blog pertaining to your field

2) Use Yahoo! Local & Yahoo! Groups – Be sure to read the TOS for each one!

3) Write articles pertaining to your field and/or expertise.

Also, consider signing up for an affiliate program. These programs enable you to advertise on other's sites (your affiliates) and once a sale is made to you, your affiliates & the program are paid a commission.

I listed a few handy sites & articles relating to marketing, promotion & advertising. Here's some book titles that are relevant:

* 301 Do-It-Yourself Marketing Ideas: From America's Most Innovative Small Companies by Sam Decker
* Off The Wall Marketing Ideas: Jumpstart Your Sales without Busting Your Budget by Nancy Michaels, Debbi J. Karpowicz
* Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits by Jay Conrad Levinson
* Entrepreneur Magazine's Ultimate Small Business Marketing Guide: Over 1500 Great Marketing Tricks That Will Drive Your Business Through the Roof by James Stephenson

Hope that helps! I wish you much success & happiness in all your ventures!